Silverstone Time Trial Challenge #CycleSilverstone

Into the Blue were responsible for the creation of posters and adverts to publicise the Silverstone Time Trial Challenge in its inaugural year.

As part of our project working with Operation Smile on the inaugural Silverstone Time Trial Challenge, Into the Blue's Design Department created a series of posters and adverts publicising the event. These were aimed and three specific sectors: Corporates, Clubs and Families, and were distributed to key organisations around the Silverstone area. The event was a huge success, with over 800 cyclists taking part and over £20,000 raised for Operation Smile.