Digital Media

SOCIAL MEDIA MANAGEMENT

Providing valuable advice on how to strategically integrate social media channels

In a digital age, social media channels have become an increasingly important platform to develop online PR; we can make them a fundamental part of your wider PR and marketing activities. From the targeted use of influential blogs for increased visibility to social networking applications such as Facebook and Twitter, we will help ensure your social media channels work alongside traditional print and broadcast media outlets.

We create and deliver effective campaigns that are visually engaging and impact across a range of social media platforms.

Our work is based on comprehensive social media plans and effective social media strategies. We facilitate fun online events and interactive engagement with our clients’ online audiences.  

We deliver social media advertising campaigns that work.

Ever developing, we move with the times so that our clients can be assured that we are active on all channels.

Services:

Detailed Social Media Plans

Social Media Advertising Management

Effective Social Media Strategies Targeting the Right Audiences

VIDEO PRODUCTION

We offer a creative and innovative in-house digital media service. We combine imaginative ideas and a strong understanding of communication and marketing strategies.

Our specialist in-house team has a variety of experience developing digital media products, specifically digital video, film production and still images. We can develop powerful and original multimedia solutions that will bring your project to life.

RELATED WORK

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Go Sail Project

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Silverstone Time Trial Challenge #CycleSilverstone

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Volvo Sail for Gold Game

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Volvo Cars Sailing App

In the lead up to London 2012, Volvo Car UK launched the ultimate tool to become an armchair sailing expert – an ‘app’ available for download from the apple store.

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#raceforall

The #raceforall social media campaign was a new initiative for the 2013 J.P. Morgan Asset Management Round the Island Race. The ‘Race for all’ ethos was the key message for the campaign, the activation used the Race’s official social media platforms to help build a race community.

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#benandrita

The purpose of the #benandrita campaign was to leverage social media support to build J.P. Morgan Asset Management’s (JPMAM) association with Sir Ben Ainslie whilst also introducing the JPMAM brand to a new audience. Into the Blue used Ben’s relationship with his boat ‘Rita’ as the key tool for the activation, with Ben’s own social media pages communicating the campaign messaging and calls to action.

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Volvo Car UK is the Official Car Partner of the J.P. Morgan Asset Management Round the Island Race.

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UKSA - Cowes Week Activation

Into the Blue supported UKSA with their PR and Social Media during Cowes Week 2014 in their first year as Official Cowes Week Charity.

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UKSA -Year 6 Sailing Day

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Volvo Cars Sailing - Optimist End of Seasons

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Virgin Kitesurfing Armada - 2015

Into the Blue activated Volvo Car UK’s partnership with the Virgin Kitesurfing Armada, including media and social media content, as well as brand and product presentation integral to the event.

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Volvo Cars Sailing - RS End of Season Championships

Into the Blue activated Volvo Car UK’s Official Car Partner sponsorship of the RS Class Association, to celebrate twenty years of RS Sailing at the Volvo RS End of Season Championships in November 2014.

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UKSA - Young Ambassador Launch Event

Into the Blue delivered PR and social media for the launch of UKSA’s Ambassador programme in November.

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Fundraising Video - Daisy’s Story

Into the Blue was tasked with refreshing longstanding client, The Ellen MacArthur Cancer Trust’s fundraising video.

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M32 Series Launch

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Volvo Cars Sailing - Christmas Social Media Campaign

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RC44 Championship Tour- 2015

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Ellen MacArthur Cancer Trust – J.P. Morgan Round the Island Race 2015

The Ellen MacArthur Cancer Trust’s is the ‘Official Race Charity’ of the J.P. Morgan Asset Management Round the Island Race.

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Travis Perkins plc – America’s Cup World Series Portsmouth Activation

Travis Perkins plc are an Official Partner of the America’s Cup World Series – Portsmouth.

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